Case study copywriting

Support sales and nurture leads with a portfolio of case studies

Practical and authentic, case studies are the unsung heroes of technology content marketing.

According to the Content Marketing Institute, they’re ranked the most effective content type at achieving specific goals – ahead of even social media. And it’s easy to see why.

Alone among content formats, case studies tell a crafted story from your client’s point of view.

Commissioning a case study helps provide the social proof that makes it easier for a client to say yes.

Case studies: how we help

Effective they might be, but that doesn’t mean great case studies are easy to create. In fact, they can be fraught with challenges.

At, we’re here to make life easier for you. We offer:

A deadline-focused process. Our clear, easy-to-follow process makes it easy to get case studies started, created and signed off.

Help with the format. There are many different ways to structure case studies. We help you create a structure that works.

Interviewing expertise. Our writers are skilled at the art of the interview – putting your client at their ease and getting the info you need.

With our help, you can crack through your case studies and meet your content goals.

Case study factfile

Objectives: Support your sales team; nurture leads

Tactic: Offer social proof in a curated way

Format: PDF or web

Length: Typically 700 words (about 2 pages), but can be shorter or longer